So, Samsung is offering $4M to developers to write apps for the Tizen platform. The kicker – Tizen isn’t Android. It’s a linux-based mobile OS that focuses on hybrid web technologies, much like WebOS.
Let’s put the news into some perspective:
- Samsung is undisputedly the largest Android mobile vendor
- They’re reliant on Google for Android development
- Tizen can run Android apps
- Samsung hardly mentions “Android” on their consumer-facing websites
This is a great opportunity for them to build an independent platform and be in control of their own destiny. From the business standpoint, this makes strategic sense to become a new market leader, though it’s hard to say whether or not this will end up being a good idea.